A growing number of rural households are returning to traditional Freeview TV services amid rising streaming subscription costs and poor broadband speeds.

According to recent customer insights, areas with limited fibre connectivity, particularly in parts of Wales and the South West, are seeing a 40% year-on-year increase in enquiries for new or upgraded TV aerial installations.

One Vision Digital, which specialises in domestic aerial services, reports that many homeowners are choosing to supplement or entirely replace subscription streaming with Freeview, enjoying 70+ channels without ongoing monthly fees.

"We're seeing a clear trend: people want high-quality TV without relying on an internet connection or paying multiple subscriptions," says a senior engineer at One Vision Digital. "For many, Freeview via a properly installed rooftop aerial offers the best value and reliability."

The company offers professional installation, alignment, and signal-boosting services tailored for rural and coastal homes that often face reception challenges.

Customers can request a free quote online or call to schedule a consultation with a local engineer.